Champion Hotels Unlocks Group Business Growth with STS Rollout Across 21 Properties

SalesAndCatering.com, a leader in sales and catering software solutions for the hospitality industry, is excited to announce its partnership with Champion Hotels. Champion Hotels, the largest privately-owned hotel operator in the United States, has selected STS Cloud as its group sales and event management platform, and already successfully onboarded 21 of its properties.

Based in Oklahoma, Champion Hotels operates a diverse portfolio of over 150 properties ranging from luxury full-service hotels to limited-service accommodations. By adopting STS Cloud, the company aims to optimize group sales processes, streamline event management, and enable real-time collaboration across its locations.

The STS platform provides end-to-end functionality for event management, spanning lead generation, booking, planning, event execution workflows, reporting, and analytics. It modernizes the event management business by replacing cumbersome manual processes with a comprehensive, easy-to-use system, empowering clients to efficiently manage and grow their event operations.

"STS Cloud stood out as the right choice for our growing portfolio because of its intuitive design, comprehensive reporting, and real-time accessibility across departments,” said Mike Farney, Area Director of Sales, Champion Hotels Management & Development. “We’re confident this platform will not only streamline our group sales and catering operations, but also support better communication and faster decision-making across all 21 properties.”

The cloud-based STS Cloud platform facilitates seamless lead tracking, booking management, and reporting capabilities. Designed for the modern hospitality industry, it allows sales and event teams to work from any location or device, ensuring maximum flexibility and productivity.

Ryan Hamilton, Co-Founder of SalesAndCatering.com, added, “We’re thrilled to welcome Champion Hotels to the STS Cloud family. Champion’s commitment to excellence in hospitality aligns perfectly with our mission to deliver smart, powerful tools that drive group sales success. This partnership showcases the strength of STS Cloud in supporting multi-property operators with modern, scalable technology.”

SalesAndCatering.com continues to lead the way in providing robust, affordable solutions for hotel groups, management companies, and independent operators, ensuring they can efficiently manage group sales and events in a competitive and dynamic industry.

About Champion Hotels

Champion Hotels, headquartered in Oklahoma, is the largest privately-owned hotel operator in the United States, with over 40 years of experience in the hospitality sector. Managing over 150 properties nationwide, Champion Hotels operates a mix of luxury full-service and limited-service hotels, consistently delivering exceptional guest experiences across its portfolio. To learn more visit championhotels.com.

About SalesAndCatering.com

SalesAndCatering.com provides the most affordable, full-featured Sales and Catering systems for hospitality. Its STS Cloud Sales and Catering system is widely installed and engineered to give property sales teams the sales tools that help them achieve their goals. SalesAndCatering.com’s systems are developed and supported by the company’s US-based offices. It is a trusted full-service sales and catering partner that delivers solutions via a software-as-a-service model that ensures greater client communication to streamline the sales process and maximize staff productivity. SalesAndCatering.com’s systems help hotel companies meet revenue goals through anytime-anywhere data access and integration with multiple PMS systems. STS Cloud delivers unparalleled performance to help you thrive in today’s competitive sales environment.

For more information, please visit salesandcatering.com.