ITB Asia

21 - 23 October 2026
Sands Expo & Convention Centre
Bayfront Avenue
Singapore, 018956
Singapore
ITB Asia is Asia's leading annual B2B trade show and convention for the travel, tourism, and hospitality industry. The three-day event brings together international exhibitors and buyers across the leisure, MICE (Meetings, Incentives, Conferences & Events), corporate travel, and travel-technology sectors.
What makes ITB Asia special
-
Comprehensive travel-value-chain coverage: Exhibitors include national tourism boards, destinations, hotels, resorts, airlines, cruise lines, attractions, inbound tour operators, and travel-tech companies.
-
Co-located events: ITB Asia runs alongside MICE Show Asia and Travel Tech Asia, creating one of the region's largest travel-trade showcases covering multiple verticals.
-
Business-meeting intensity: The event features thousands of pre-arranged appointments between buyers and exhibitors, offering high value in terms of tangible business opportunities.
-
Global reach, Asian focus: While the event attracts participants from all over the world, its focus on Asia-Pacific outbound and inbound markets gives delegates unique strategic insight.
Who attends
Professionals from across the hospitality, tourism, and travel-services ecosystem attend, including:
-
Destination marketing organisations, national and regional tourism boards
-
Hotel groups, resort operators, airlines, cruise lines, and attractions
-
MICE planners, corporate-travel buyers, and incentive-travel agencies
-
Travel-tech suppliers, booking-engine providers, and channel platforms
-
Tour operators, travel agents, and destination management companies (DMCs)
The focus & value for hospitality and travel professionals
For professionals in hospitality, tourism development, or travel services, ITB Asia offers:
-
A concentrated marketplace to source new partners, destinations, and service providers with strong Asia-Pacific connections
-
A high-calibre platform to network with international buyers and decision-makers from leisure, corporate, and MICE travel sectors
-
Insight into trends and innovation such as travel technology, sustainability, experiential travel, and evolving traveller behaviours in Asia
-
Visibility to promote destinations, strengthen brand presence, and create real business opportunities
ITB Berlin
https://itb.com
Messedamn 22
Berlin, D-14055
Germany
Germany
Mexico
