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Reminder: Global Study on AI & Automation in Hospitality – What’s Your Take?

14 May 2025
Global Study on AI & Automation in Hospitality – What’s Your Take?
Global Study on AI & Automation in Hospitality – What’s Your Take?

h2c is conducting a global study on how hotel chains are using AI and automation—and we’d love your input.

We've had a fantastic response to our survey so far—thank you to everyone who has already participated! To give even more hotel chains the opportunity to take part, and to allow time for continued outreach, we’ve extended the deadline to June 17, 2025.

Your perspective will help shape industry benchmarks around current initiatives, challenges, and future strategies. The survey is easy to complete, mobile-friendly, and doesn’t require any technical or AI expertise. It takes approximately 20 minutes to complete.

Why participate?

As a thank-you, all participants will receive an exclusive Executive Summary of the findings—featuring deeper insights not available in the public release. The Executive Summary will be shared in October 2025.

Complete the survey

Prefer to share your thoughts in a short interview instead?
Schedule a time that works best for you, by clicking here.

All responses are strictly confidential and reported only in aggregate. No individual data will be shared with sponsors or third parties.

Thank you for being part of this important industry initiative!

Study Sponsors:
Access Hospitality · Apaleo · Blastness · Cendyn · Cloudbeds · dailypoint · IDeaS · Ireckonu · Planet · Profitroom · RobosizeME · Sabre Hospitality · SuitePad · Zucchetti

About h2c

Founded in 2001, h2c is a leading professional services provider to the global hospitality industry. The company specializes in empowering hotels and hospitality businesses to identify, implement, and manage the right technology solutions for their unique needs.

Backed by deep market expertise and regular market research projects that continuously track hospitality technology trends, h2c supports clients across every stage of digital transformation—from system specifications and RFP (Request for Proposal) processes to supplier-independent consulting and comprehensive project management.

h2c also offers Conttessa, a smart solution that automates static content updates across OTAs, metasearch sites, and direct channels—helping hoteliers save time, reduce errors, and ensure consistency.

Mission Statement:
h2c inspires success in hospitality commerce. We turn marketplace complexities into actionable strategies, ensuring our clients remain confidently in control.

For more information, please visit h2c.de

Contact

Christin Haensel
Director
Email: haensel@h2c.de

Organization

h2c GmbH
www.h2c.de/
Auf dem Brinkel 7
Ratingen, 40883
Germany
Phone: 49 211 239 836 0
Email: info@h2c.de
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