2024 Hotel Chain Development Pipelines in Africa | By Trevor Ward

In 2024, Africa’s hotel development story can be summed up with five key words: ‘Egypt and the Big 5’. This time, the 'Big 5' doesn’t refer to Africa’s famous wildlife, but rather the global hotel chains — Accor, Hilton, IHG, Marriott International, and Radisson Hotel Group. The African Hotel Chain Development Pipeline Report, the most trusted industry source, shows that Egypt holds a 28% market share, with the Big 5 hotel groups responsible for 71% of the pipeline across the continent. Click here to download the report.

To give you a preview of what’s driving Africa’s hospitality future, I'm excited to share my presentation from FHS World. In this W Hospitality Pipeline Report, I shed light on the rapid expansion of hotel projects across Africa, with notable growth in countries such as Egypt, Nigeria, Morocco, and Ethiopia. To access the presentation, click here