Brand Dilemma: Navigating the Pros and Cons of Launching New Brands – An Unbiased Perspective
Throwback to Future Hospitality Summit Saudi Arabia last month, where Hala Matar Choufany هلا مطر شوفاني contributed her insights on the “Brand Dilemma: Navigating the Pros and Cons of Launching New Brands – An Unbiased Perspective".
Click below to watch the discussion unfold with Catherine Edwards, Chief Strategy Officer at QUO.
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About HVS
HVS, the world's leading consulting and services organization focused on the hotel, mixed-use, shared ownership, gaming, and leisure industries, was established in 1980. The company performs 4,500+ assignments each year for hotel and real estate owners, operators, investors, banks and developers worldwide. HVS principals are regarded as the leading experts in their respective regions of the globe. Through a network of some 60 offices and more than 300 professionals, HVS provides an unparalleled range of complementary services for the hospitality industry. hvs.com.

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Hala Matar Choufany
President for HVS Middle East, Africa & South Asia and Managing Partner of HVS Dubai
Email: hchoufany@hvs.com

HVS
https://www.hvs.com/
1400 Old Country Road, Suite 105N
USA - Westbury, NY 11590
Phone: +1 (516) 248-8828
Fax: +1 (516) 742-3059





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