HSMAI DC 2025 Directors Roundtable

20 - 21 November 2025
Hyatt Regency Crystal City at Reagan National Airport
Richmond Highway
United States - Arlington, VA 22202

The Washington, D.C., chapter of the Hospitality Sales and Marketing Association International invites hospitality professionals from throughout the DMV to attend its annual Directors Roundtable on Nov. 20 at the Hyatt Regency Crystal City at Reagan National Airport in Arlington, Virginia.

The program will feature five top minds in the hospitality industry who will share insights on the DMV hotel market; 2026 hotel marketing trends and benchmarks; scenario planning and forecasting for the DMV's unique risk factors; and case studies submitted by the audience.

Guest speakers will be Bart Berkey, a motivational speaker, bestselling author and 16-year former executive of The Ritz-Carlton Hotel Company; Melissa Riley, a 22-year veteran of Destination DC, where she serves as senior vice president, convention sales and services; Kristi White, Groups360 vice president of data, reporting and analytics; Jennifer Hill, Kalibri senior vice president, commercial strategy, and a HSMAI DC board member; and Stephanie Smith, Cogwheel Marketing & Analytics founder and digital matriarch.

The event is recommended for sales directors, revenue optimization managers, catering directors, marketing directors, general managers, distribution directors and regional sales, marketing, revenue and distribution teams. Hotel professionals aspiring to any of those roles also are encouraged to attend.

The event is sponsored by Tambourine, HSMAI DC's Platinum Partner; the Hyatt Regency Crystal City at Reagan National Airport, venue sponsor; and RDRPR LLC, photography sponsor.

Hospitality Sales & Marketing Association International (HSMAI)
https://www.hsmai.org
7918 Jones Branch Drive, Suite 300
USA - McLean, VA 22102
Phone: 703-506-3280
Email: info@hsmai.org